Bayer is one of the world’s leading pharmaceutical and healthcare companies.
Bayer wanted to anticipate the impacts of digital innovations on health, agronomy and food safety.
The focus was on the use of data, particularly on :
-the benefits of data analysis for agriculture and health
-the digitalization of therapy
-cybersecurity.
The example of Bayer shows how an innovation management platform helps to accelerate growth, but also to engage employees and external ecosystems around a common culture.